WHAT TYPES OF COOKIES DOES THIS WEBSITE USE?

Our website uses “first-party cookies,” which can be either session cookies or persistent cookies. These cookies are necessary for the proper functioning of the site and may be essential for providing certain features and functionalities. Some of these cookies can be manually disabled in your browser, but this may affect the website’s functionality.

Essential Cookies
Purpose: We use essential cookies that are necessary for the proper functioning of the website and cannot be disabled. These cookies are critical for providing you with the services available through the website and enabling you to use certain features. They help authenticate users and prevent fraudulent use of user accounts. Without these cookies, the services you have requested cannot be provided, and we use these cookies solely to provide those services.
Functional Cookies
Purpose: These cookies allow us to analyze the usability of the site and optimize its performance. They measure the number of visits, the pages viewed, sources of traffic, screen size, browser type, and other general information. The information collected is anonymous. These cookies help us remember your preferences when using the website, such as remembering your login details or language preferences. Their purpose is to provide you with a more personalized experience and prevent you from having to re-enter preferences each time you use the website.

Google Analytics Cookies
Google Analytics cookies help us understand the behavior of our visitors and the use of the website in an aggregated form. For example, we use these cookies to understand how visitors are using our website.
We use Google Analytics cookies to obtain an overall view of visitor habits and volume, which helps improve the overall user experience on our website. You can opt out of the use of these cookies by selecting the appropriate settings in your browser.
Main types of Google Analytics cookies:

• _ga (2 years): Used to distinguish users.
• ga (2 years): Used to retain session state.
• _gid (24 hours): Used to distinguish users.
• _gat (1 minute): Used to control the frequency of requests. If Google Analytics is implemented via Google Tag Manager, this cookie will be named dc_gtm.
• AMP_TOKEN (30 seconds to 1 year): Contains a token that can be used to retrieve a client identifier from the AMP Client ID service.
• gac (90 days): Contains campaign-related information for the user.

We also use Facebook Pixel, a tool from Meta Platforms, Inc., USA, for analysis, optimization, and commercial exploitation of the page. Facebook Pixel enables us to track actions taken by users after viewing or interacting with a Facebook ad we posted. This allows us to monitor the effectiveness of Facebook ads and gather data for statistical purposes. The data collected is anonymous to us, and we do not receive any identifiable user information. However, Facebook may link the data to a user profile, and Facebook may use the information for its own advertising purposes. For more information, please refer to Meta/Facebook’s policies regarding Facebook Pixel and ad display on the Facebook platform. You can opt out of Facebook Pixel cookies using your browser settings or by managing your preferences in the cookie settings banner.

Advertising Cookies
These cookies are used to track visitors to the website, providing insights into their interests based on the websites they visit, enabling us to offer relevant advertisements tailored to each visitor.
Third-Party Cookies
In addition to the cookies on our website, we also allow certain third parties to place and access cookies on your computer. These cookies are integrated from social platforms such as Facebook, Instagram, YouTube, etc., and are used to enhance or provide content on the website. The use of cookies by these companies is governed by their own privacy policies, not by the Privacy Policy of imotibansko-factor.com.